The results for the 2022 WWW survey are out! Find more details in the 2022 WWW Final Report.
For the last 18 years, the American Marketing Association’s Doctoral Special Interest Group (AMA DocSIG) has surveyed students who are in the job seeking stage of their doctoral programs. Based on their responses, we compile a report that describes the current job market. Reports from 2003 through 2021 can be downloaded from the AMA DocSIG website below (docsig.org).
Despite the disruption in the job market due to the pandemic in late 2019-2021, we encouraged
students to provide as much information in their job search process. As such, information summarized
in the 2020-2021 report may vary significantly from past reports.
Our survey consisted of two parts: Part 1 was a very brief survey where we asked for the candidate’s
name, Ph.D. granting institution, and hiring institution. Part 2 gathered information regarding the
candidate’s job market experience, teaching experience, number of publications, salary, etc. Part 2 was
Survey participation was solicited via repeated recruitment announcements to the AMA DocSIG and
ELMAR listservs, and DocSIG social media platforms (i.e., Facebook and LinkedIn). Schools not
contacted should send the name and email address of their marketing department doctoral program
coordinator to Xiaowei Guo, firstname.lastname@example.org.
The surveys were designed and administered by Xiaowei Guo and Md Fourkan from Kent State
University. We would like to thank our volunteer review team for their feedback and suggestions as
we continue to improve the Who Went Where (WWW) survey and report.
Congratulations and good luck to the new Assistant Professors of Fall 2022!
The Who Went Where report is a highly anticipated document that AMA DocSIG is proud to present. To check out previous reports, please see below.