2025 Winter AMA Overview of DocSIG Events
Hey DocSIG friends – safe travels to Phoenix, Arizona! We can’t wait to see you for our events in the next three days: https://docsig.org/2025-ama-winter-academic-conference/ at Winter AMA!
For More Details about WinterAMA:
Please download the Event App “Whova” to stay up to date on all conference information! Search “2025 AMA Winter Conference” and log in using your email address to find the program, maps, and more.
The Doctoral Student SIG (DocSIG) is the special interest group of the American Marketing Association designed for marketing doctoral students of all research methodologies: behavioral, quantitative, and qualitative. DocSIG was founded by marketing doctoral students and continues to respond to the needs of marketing doctoral students, especially at the annual Summer and Winter Academic conferences of AMA. In 24-25, the world’s largest marketing doctoral students group is led by Julia van de Sandt (Chair, USC) and Ishita Nagpal (Chair-Elect, GSU).
2025 WinterAMA: Navigating the Job Market in the 2025-26 Academic Hiring Cycle
Hello DocSIG Community,
Are you planning to find a job in the 2025-26 North America rookie job market? Join us for a panel session with four scholars who have extensively served on hiring committees (Sandy Jap, Kelly D. Martin, Brady Hodges, and John Hulland) and four junior scholars who have recently been or are currently on the job market (Barbara Duffek, Melanie Moore Kooskie, Kevin Giang Barrera, and Ethan Milne)
All doctoral students welcome! Please submit your questions by tomorrow here: https://docs.google.com/forms/d/e/1FAIpQLSdT5P3z92KkdF4KQ_gIi9u1lUVmt2vL_AP2XxmRQKtmkHowVw/viewform?usp=dialog
When: Saturday, February 15, 2025
Time: 2 – 3.15 PM MDT
Where: Laveen B
For More Details about WinterAMA:
Please download the Event App “Whova” to stay up to date on all conference information! Search “2025 AMA Winter Conference” and log in using your email address to find the program, maps, and more.
The Doctoral Student SIG (DocSIG) is the special interest group of the American Marketing Association designed for marketing doctoral students of all research methodologies: behavioral, quantitative, and qualitative. DocSIG was founded by marketing doctoral students and continues to respond to the needs of marketing doctoral students, especially at the annual Summer and Winter Academic conferences of AMA. In 24-25, the world’s largest marketing doctoral students group is led by Julia van de Sandt (Chair, USC) and Ishita Nagpal (Chair-Elect, GSU).
2025 WinterAMA: Join Us for an Evening of Celebration and Networking!
Dear DocSIG Community,
We warmly invite you to join us for a special evening reception on Saturday night! In collaboration with the Sustainable Marketing and Innovation SIG (SUSTSIG), we’re bringing together scholars across our groups eager to connect, share insights, and foster interdisciplinary collaboration.
This year, our friends at SUSTSIG will be honoring Dr. Jagdish N. Sheth with the 2025 Lifetime Achievement Award, recognizing his extraordinary contributions to advancing sustainable research and business practices. It’s a wonderful opportunity to celebrate, engage with like-minded peers, and build meaningful connections.
We look forward to seeing you there!
When: Saturday, February 15, 2025
Time: 6.30 PM MDT
Where: Paradise Valley
We thank the Sheth Foundation for their support in making this event possible and the leadership at SUSTSIG (Neeraj Bharadwaj, Dionne Nickerson, Antje Graul) in their continued collaboration with us.
For More Details about WinterAMA:
Please download the Event App “Whova” to stay up to date on all conference information! Search “2025 AMA Winter Conference” and log in using your email address to find the program, maps, and more.
The Doctoral Student SIG (DocSIG) is the special interest group of the American Marketing Association designed for marketing doctoral students of all research methodologies: behavioral, quantitative, and qualitative. DocSIG was founded by marketing doctoral students and continues to respond to the needs of marketing doctoral students, especially at the annual Summer and Winter Academic conferences of AMA. In 24-25, the world’s largest marketing doctoral students group is led by Julia van de Sandt (Chair, USC) and Ishita Nagpal (Chair-Elect, GSU).
2025 WinterAMA: Navigating the Job Market in the 2025-26 Academic Hiring Cycle
Hello DocSIG Community,
Are you gearing up for the 2025-26 rookie job market? Join us for a panel session with four scholars who have extensively served on hiring committees (Sandy Jap, Kelly D. Martin, Brady Hodges, and John Hulland) and four junior scholars who have recently been or are currently on the job market (Barbara Duffek, Melanie Moore Kooskie, Kevin Giang Barrera, and Ethan Milne.
The session is designed to provide doctoral students preparing for the academic job market with practical guidance and informed perspectives. We aim to foster an open discussion on the hiring process, from evaluating application materials to conducting interviews and making final hiring decisions. Our goal is to give doctoral students an idea of how to best prepare within their abilities and preferences for the 25-26 hiring cycle.
All doctoral students welcome! Please submit any questions you may have here: https://docs.google.com/forms/d/e/1FAIpQLSdT5P3z92KkdF4KQ_gIi9u1lUVmt2vL_AP2XxmRQKtmkHowVw/viewform?usp=dialog
When: Saturday, February 15, 2025
Time: 2 – 3.15 PM MDT
Where: Laveen B
For More Details about WinterAMA:
Please download the Event App “Whova” to stay up to date on all conference information! Search “2025 AMA Winter Conference” and log in using your email address to find the program, maps, and more.
2025 WinterAMA Special Session: “Exploring Collaborative Lab Research” with DocSIG and the T.R.A.P Lab
Hello DocSIG Community,
Feeling stuck? Research in a rut? Lost for good ideas? Break out of the box!
Join DOCSIG and the TRAP lab at Winter AMA for “Breaking Barriers: Exploring Collaborative Lab Research.” A collaborative session fusing improv, brainstorming, and merriment to help you discover your next great research idea.
This special session, co-hosted by DocSIG and the T.R.A.P. Lab, aims to introduce the concept of research labs to the doctoral student community while promoting collaboration across institutions and disciplines. DocSIG, committed to breaking down barriers between students and established scholars, collaborates with the T.R.A.P. Lab to simulate a lab meeting focused on research at the intersection of technology, race, and prejudice. The session will introduce students to the benefits of research labs, involving attendees in a collaborative research presentation and interactive idea-generation activity. Students will learn impactful tools for fostering interdisciplinary research and building collaborative networks. Facilitating researchers from the T.R.A.P. lab are Broderick Turner, Megan Trillo, and Breagin Riley; https://lnkd.in/giamHPhJ.
All doctoral students and TRAP lab friends welcome!
When: Saturday, February 15, 2025
Time: 8:00-09.15 AM MDT (right after the DocSIG mentor’s breakfast)
Where: Encanto B
For More Details about WinterAMA:
Please download the Event App “Whova” to stay up to date on all conference information! Search “2025 AMA Winter Conference” and log in using your email address to find the program, maps, and more.
2025 WinterAMA: DocSIG Mentors Breakfast
Hello DocSIG Community,
DocSIG’s esteemed Mentors Breakfast will bring together esteemed faculty and doctoral students for networking in a low-stakes environment. Meet the mentor’s below and make sure to RSVP on Whova!
We appreciate to get a headcount through Whova for our activities during the breakfast. However, keep in mind that the event is first come/ first served for doctoral students as the session has limited availability.
When: Saturday, February 15, 2025
Time: 7:00 – 8:00 AM MDT
Where: Encanto B
We encourage students to arrive early to the breakfast so that you may maximize networking without having to carry breakfast items during talking to mentors. In the first five minutes of the event, we will award the “2025 AMA DocSIG Mathew Joseph Mentorship Award”, our traditional recognition of one scholar whose enduring contributions to the mentorship of doctoral students have profoundly shaped marketing scholarship. This year’s recipient is Dr. Anat Keinan (Questrom School of Business, Boston University). This event is graciously sponsored by the Sheth Foundation.
We look forward to seeing you in Phoenix soon!
Calling All Doctoral Students At WinterAMA For Our DocSIG Networking Dinner
Join us for our traditional doctoral student networking dinner Friday Night at WinterAMA in Phoenix. Generously sponsored by Dr. Riley Krotz and the University of Illinois Urbana-Champaign (Dr. Unnati Narang), we are proud to invite our DocSIG members for a social dinner in a secret location 10-minutes walk from the conference hotel.
When: Friday, Feb 14
Time: 7.30 PM (after the poster session)
RSVP here: https://moore.az1.qualtrics.com/jfe/form/SV_0cB1A0FQSyiuKhM
Please note:
The event will be offered to a limited number of attendees and the RSVP process will be done on a first-come, first-served basis. Please complete the survey ONLY if you are sure of attending the conference.
We look forward to seeing you all at the dinner!
The Doctoral Student SIG (DocSIG) is the special interest group of the American Marketing Association designed for marketing doctoral students of all research methodologies: behavioral, quantitative, and qualitative. DocSIG was founded by marketing doctoral students and continues to respond to the needs of marketing doctoral students, especially at the annual Summer and Winter Academic conferences of AMA. In 24-25, the world’s largest marketing doctoral students group is led by Julia van de Sandt (Chair, USC) and Ishita Nagpal (Chair-Elect, GSU).
2025 Winter AMA Overview of DocSIG Events
Hello DocSIG Community,
We are excited that Winter AMA 2025 is almost here!
Please mark your calendar for the following DocSIG events at Winter AMA:
Friday, Feb 14: Member Only Event – DocSIG Networking Dinner Reception sponsored by Dr. Riley Krotz and the University of Illinois Urbana-Champaign
Saturday, Feb 15 (7:00 am to 8:00 am): DocSIG Mentors’ Breakfast sponsored by Sheth Foundation with over 20 estemeed senior scholars mentors
Saturday, Feb 15 (8:00 am to 9:15 am): DocSIG Research Crafting Session: “Breaking Barriers: Exploring Collaborative Lab Research with DocSIG and the T.R.A.P. Lab” with the estemeed scholars of the TRAP Lab ( https://www.jointhetrap.com/)
Saturday, Feb 15 (2:00 pm to 3:15 pm): DocSIG Panel: “Navigating the Job Market in the 2025-26 Academic Hiring Cycle” with four senior scholars and four recent job market candidates
Saturday, Feb 15 (6:30 pm to 7:30 pm): DocSIG + SUSTSIG Cocktail Reception
For More Details about WinterAMA:
Please download the Event App “Whova” to stay up to date on all conference information! Search “2025 AMA Winter Conference” and log in using your email address to find the program, maps, and more.
The Doctoral Student SIG (DocSIG) is the special interest group of the American Marketing Association designed for marketing doctoral students of all research methodologies: behavioral, quantitative, and qualitative. DocSIG was founded by marketing doctoral students and continues to respond to the needs of marketing doctoral students, especially at the annual Summer and Winter Academic conferences of AMA. In 24-25, the world’s largest marketing doctoral students group is led by Julia van de Sandt (Chair, USC) and Ishita Nagpal (Chair-Elect, GSU).
Socials Team: Please tag AMA, the conference chairs, Marilyn Stone and Matt Weingarten
Mentor’s Award Announcement
Please join DocSIG in congratulating Anat Keinan (Boston University) as the 2025 AMA DocSIG “Mathew Joseph” Mentor Award recipient! This award recognizes one scholar whose enduring contributions to the mentorship of doctoral students have profoundly shaped marketing scholarship.
Anat Keinan’s research interests include Branding, Symbolic Consumption, Consumer Well-Being, Luxury Marketing, Consumer Self-Control, Authenticity, the Consumption of Experiences, Fairness and Ethics in Marketing, and Ethical Consumption. She received her Ph.D. in Marketing, with distinction, from Columbia Business School. Professor Keinan received the Ferber Award for her research on collectable experiences, and the AMA Erin Anderson Award for Emerging Female Marketing Scholar and Mentor. Her research was selected for the New York Time Year in Ideas issue and seven of her papers were recognized as the Journal of Consumer Research best paper award finalists. Her research was selected for several JCR Research Curations including “Products as Signals,” “Meaningful Choice,” and “Behavioral Pricing.”
The award will be presented to Anat Keinan at the DocSIG Mentor’s Breakfast at the 2025 Winter Academic Conference in Phoenix, AZ on Saturday, February 15, 7 am.
A special thank you to the committee faculty (Alex Zablah, Jianan Wu, Ahreum Maeng, and Carol Jones) and student (Xiaoying Feng, Anuja Bhattacharjya, and Sameed Khan) members.
This tag only for LinkedIN: American Marketing Association AMA TechSIG Bennie F. Johnson Matt Weingarden Marilyn Stone Riley Fickett
For More Details about WinterAMA:
Please download the Event App “Whova” to stay up to date on all conference information! Search “2025 AMA Winter Conference” and log in using your email address to find the program, maps, and more.
The Doctoral Student SIG (DocSIG) is the special interest group of the American Marketing Association designed for marketing doctoral students of all research methodologies: behavioral, quantitative, and qualitative. DocSIG was founded by marketing doctoral students and continues to respond to the needs of marketing doctoral students, especially at the annual Summer and Winter Academic conferences of AMA. In 24-25, the world’s largest marketing doctoral students group is led by Julia van de Sandt (Chair, USC) and Ishita Nagpal (Chair-Elect, GSU).
DocSIG thanks Mathew Joseph in his continued efforts as the group’s faculty mentor in sponsoring this award.
🌟 Celebrating Community and Gratitude as We Gear Up for #WinterAMA 2025! 🌟
As we prepare for the 2025 Winter AMA Conference in Phoenix, AZ, we’re thrilled to announce the recipients of several grants aimed at supporting our amazing DocSIG community of doctoral students. Thank you to everyone who submitted applications and participated in our raffles—we deeply appreciate your enthusiasm and engagement!
🎓 Free AMA Membership Recipients
We are excited to award free memberships now to the following outstanding DocSIG followers with competitive paper acceptance at WinterAMA 25:
Florian Holz (University of Mannheim)
Manaswini Acharya (Texas Tech University)
Congratulations! These complimentary memberships are made possible by the generous support of the American Marketing Association, especially Marilyn Stone and Matt Weingarten.
🎟️ 10% Discounted WinterAMA Registration Recipients
Through a raffle, we’ve selected five DocSIG members with poster or special session paper acceptance at WinterAMA 25 to receive 10% discounted early bird registration grants:
Sydni Do (University of Arizona)
Fei Gao (HEC Montreal)
Christian Arroyo Mera (University of South Florida)
Amir Alisha Syed (University of Kansas)
Xiaoying Feng (Syracuse University)
We are grateful to AMA for their continued generosity in helping make these opportunities available.
💰 $100 Discount Grants
Thanks to funding from other institutions who supported conference events, we were able to free up part of our tight budget to offer $100 registration discounts to three DocSIG members with competitive paper acceptance at WinterAMA 25:
Yeonjae Choi (Saint Louis University)
Ka Wing Chan (University of New South Wales)
Jeta Majumder (University of Texas Rio Grande Valley)
These grants reflect our commitment to supporting doctoral students navigating the rising costs of attending conferences.
✨ Thank You
A huge thank you to the AMA for their generous contributions and to our community for making DocSIG such a vibrant and collaborative group. We look forward to seeing many of you at WinterAMA, where we’ll be hosting exciting sessions, networking events, and opportunities to connect with peers and scholars.
Be sure to stay tuned for more updates and opportunities by following us on LinkedIn and via email. Let’s make #WinterAMA 2025 in Phoenix an unforgettable experience! Don’t forget to register by Wednesday, January 15 to obtain the early bird discount.
All grant opportunities are organized by our Chair Julia van de Sandt and Chair-Elect Ishita Nagpal.