Current DocSIG Officers

Ashley Goreczny, Chair

Ashley is a fifth-year marketing doctoral student in the J. Mack Robinson College of Business at Georgia State University. Her research interests include sales management, nonprofit marketing, Customer and Employee Engagement, and Customer Relationship Management.

Verónica Martín Ruiz, Chair-Elect

Verónica is a second year marketing doctoral student at the Debbie and Jerry Ivy College of Business at Iowa State University. Her research interests revolve around Consumer Behavior, more specifically front-line employees, consumer loyalty, honor culture and diversity, and research methods, all within a frame of cross-cultural research.

Email: vmruiz@iastate.edu

Yiru Wang, Vice Chair of Research (Who Went Where Research)

Yiru Wang is a 3rd year marketing doctoral student at Kent State University. Her research interests include consumer information processing in online settings, such as eWoM, decision aid systems, and recommendation systems.

Email: ywang115@kent.edu

 

Christina Kuchmaner, Assistant of Research (Who Went Where Research)

Christina is a third-year doctoral candidate in marketing/consumer behavior in the College of Business at Kent State University. Her research interests include authenticity, do-it-yourself behaviors, co-production, and consumer communities. She has presented several working papers at the ACR North American Conference.

Email: cperry6@kent.edu

 

Sash Vaid, Vice Chair of Research (Productivity Research)

Shashank (Sash) Vaid is a third-year marketing doctoral student at C.T. Bauer College of Business at University of Houston. His research interests apply quant-strategy based mathematical frameworks to probe marketing driven trends in leadership and innovation.

Email: svaid@uh.edu

 

Phillip Wiseman, Assistant of Research (Productivity Research)

Phillip Wiseman is a second-year doctoral student at University of Houston’s Bauer College of Business. His research interests are focused within the areas of personal selling, sales force management, and the sales-marketing interface.

Email: PWISEMAN@Rollins.edu

 

Tiffany Vu, Vice Chair of Communications

Tiffany Vu is a fifth-year doctoral candidate studying Marketing at the University of Michigan’s Stephen M. Ross School of Business. Her research interests include charitable donations, moral consumption, emotion, and judgment and decision-making.

Email: tiffvu@umich.edu

 

Dionne Nickerson, Vice Chair of Membership Insights

 Dionne is a Chicago native and fourth-year marketing strategy   doctoral  candidate at the Scheller College of Business (Georgia   Institute of  Technology). Her research focuses on the effect of   sustainability and  corporate social responsibility (CSR) on marketing   outcomes.

Email: Dionne.Nickerson@scheller.gatech.edu

 

Mansur Khamitov, Vice Chair of Online Engagement

Mansur is a fifth-year doctoral candidate in Marketing at the Ivey Business School, University of Western Ontario. His research interests include branding, consumer-brand relationships, consumer financial decision-making, and psychology of money.

Email: mkhamitov.phd@ivey.ca

 

Franklin Tillman, Vice Chair of Special Projects and Partnerships

Franklin Tillman is a fourth-year doctoral student at The University of Mississippi. His research interests include Ethics, Self Service Technologies, Sales, and Cause-Related Marketing.

Email: ftillman@go.olemiss.edu

 

Jennifer Locander, Assistant of Special Projects and Partnerships

Jennifer is a second-year doctoral student in Marketing at the University of Mississippi. Her research interests include front-line employee/customer dynamics, the economic impact of consumer decision-making and behavior, and sales and sales management.

Email: jlocander@bus.olemiss.edu

 

Christina Papadopoulou, Vice Chair of International Relations

Christina Papadopoulou is a third year doctoral researcher at Leeds University Business School, UK. Her research interests revolve around psychological mechanisms guiding managerial decision making on international marketing, standardization/adaptation strategies, entry mode choice and psychological distance.

Email: C.Papadopoulou1@leeds.ac.uk