Current DocSIG Officers

Brittany Beck, Chair

Brittany is an assistant professor at Appalachian State University. She recently completed her Doctor of Business Administration (DBA) in Marketing at Louisiana Tech University. She has served DocSIG for over three years and is passionate about helping doctoral students succeed in their doctoral programs and ongoing careers. Her research interests include digital marketing, social commerce, identity, consumer privacy, and well-being. She also serves in the At-Large position in the Marketing for Higher Education SIG

Email: bbb019@latech.edu

 

Julia van de Sandt, Chair-Elect

Julia is a third-year PhD Candidate in Marketing at the University of South Carolina, specializing in Consumer Behavior. Her research interests focus upon Sustainability, Product Materials, and Consumer Well-Being. Previously, Julia worked in customer-centered analytical roles in consumer packaging, cruise tourism and retail.

Email: julia.vandesandt@grad.moore.sc.edu

 

Praveen Punia, Vice Chair of Research (Productivity Research)

PraveenPraveen is a second-year doctoral student at the University of Houston’s Bauer College of Business. His research interests include virtual selling, virtual salespersons interactions and marketing-finance interface.

Email: ppraveen@cougarnet.uh.edu

 

 

Wenjie Zhu, Assistant Vice Chair of Research (Productivity Research)

Wenjie is a second-year doctoral student at the University of Houston’s Bauer College of Business. His research interests include salesperson well-being, salesforce diversity and inclusion, and salesforce management. Prior to joining Bauer College of Business, he earned his master’s degree in economics from the Hong Kong University of Science and Technology and his bachelor’s degree from the University of Michigan.

Email: wzhuaj@connect.ust.hk

 

Reza Pedarpour, Vice Chair of Research (Who Went Where Research)

Reza Pedarpour is a second-year doctoral student in Marketing at Kent State University, Ambassador Crawford College of Business. His primary research areas are brand name gender, anthropomorphism in marketing, and comparative advertising.

Email: rpedarpo@kent.edu

 

 

Gang Yi, Vice Chair of Research (Who Went Where)

Gang YiGang Yi is a first year Ph.D. student in Marketing at Kent State University. He completed his
graduate studies in Marketing Science at City University of Hong Kong. He earned his
undergraduate degree in economics (B.S) from the University of Minnesota. His research
interests are in the area of consumer behavior.

Email: gyi2@kent.edu

 

Ishita Nagpal, Vice Chair of Communications

Ishta NagpalIshita is a second-year doctoral student in Marketing at Georgia State
University, J. Mack Robinson College of Business. Her research interests
include marketing strategy, digital marketing, consumer’s well-being, and
sentiments. The overarching emphasis of all her research is social media
marketing.

Email: inagpal1@gsu.edu

 

Kathy Huang, Assistant Vice Chair of Communications

Kathy is a second-year doctoral student in Marketing at Georgia State University, J. Mack Robinson College of Business. Her research interests are focused within the areas of consumer behavior. She completed her graduate and undergraduate studies at the University of South Florida.

Email: khuang18@gsu.edu

 

Sameed Khan, Vice Chair of Scholarly Insights

Sameed Babar Khan is a third-year Marketing Ph.D. student at the University of Massachusetts Lowell. His primary research interest is in the evolution of consumer language during difficult times. Before his Ph.D., he got his bachelor’s and master’s degrees from the Lahore University of Management Sciences (LUMS) in Pakistan.

Email: Sameed_Khan@uml.edu

 

Daria Koskal, Assistant Vice Chair of Scholarly Insights

Daria is a second-year doctoral student in Marketing at Louisiana Tech University. Her research interests include consumer identity, self-brand connections, consumer minimalism, and well-being.

Email: dko005@latech.edu

 

 

Melanie Moore Koskie, Vice Chair of Content Management

Melanie Koskie is a fourth-year doctoral candidate in Marketing and Analysis at Louisiana Tech University. With twenty years of experience in graphic design and marketing, her passions in practice, helping brands craft their stories and create their image, guide her research and teaching interests. 

Email: mko010@latech.edu

 

Allison Crick-Smith, Assistant Vice Chair of Content Management

Allison CrickAllison is a third-year doctoral student in Marketing at University of South Florida, Muma College of Business. Her corporate experience includes roles in marketing, business analysis, consulting, and sales. Her research interests include salesperson effectiveness, sales management influence, sales-marketing interface, and buyer-seller interactions.

Email: allisoncrick@usf.edu

 

Danielle Hass, Vice Chair of Online Engagement

Danielle Hass is currently a second year Ph.D. student at West Virginia University. Her research focuses on consumer behavior, specifically in digital marketing, brand communities, consumer privacy, and diversity, equity, and inclusion.

Email: dlh00029@mix.wvu.edu

 

 

Francesco Di Paolo, Assistant Vice Chair of Online Engagement

Francesco is a PhD student in Marketing at Politecnico di Milano, Department of Management Economics and Industrial Engineering. His research interests mainly focus on branding strategy and organizational learning within the empirical context of technology innovation.

Email: francesco.dipaolo@polimi.it

 

 

Serkan Saka, Vice Chair of International Relations

Serkan Saka is a fourth-year doctoral candidate at University of Illinois Chicago. His research interests are consumer well-being including financial & health, and consumer activism.

Email: ssaka2@uic.edu

 

 

Ghazal Alaviani, Assistant Vice Chair of International Relations

Ghazal is a second-year doctoral student in Marketing at Georgia State University. Before pursuing a PhD in Marketing, she studied Industrial Engineering for Bachelor and Master. Her research interest is currently A.I application in different marketing domains.

Email: ghazalalaviani@gmail.com

 

Donovan Gordon, Vice Chair of Special Projects & Partnerships

Donovan is a second-year doctoral student in Marketing at The University of Mississippi. Before coming to The University of Mississippi, he completed his master’s degree in Business Administration with a minor in Marketing at Mississippi State University. Prior to that, he completed his undergraduate studies in Biochemistry and Molecular Biology with a minor in Spanish, also at Mississippi State University. Additionally, he serves as the Vice President of the Ph.D. Project Marketing Doctoral Student Association. Donovan’s research interests include sales/sales management and marketing strategy.

Email: dgordon@bus.olemiss.edu

 

Ritesh Adhyapak, Assistant Vice Chair of Special Projects & Partnerships

Ritesh is a third-year doctoral student in the Department of Marketing at Georgia State University’s J. Mack Robinson College of Business. His research interests lie in Marketing Strategy where he analyzes marketing, strategic and financial indicators impacting both short-term and long-term firm performance.

Email: radhyapak1@gsu.edu

 

Kevin Giang Barrera, Immediate Past Chair

Kevin is a fifth-year Ph.D. Candidate in Marketing in the J. Mack Robinson College of Business at Georgia State University. His research interests focus on the impact of technology for marketing strategy, digital and social media marketing, innovation, and customer experience. Kevin’s most recent research projects involve exploring the implications of technology-mediated environments for marketing research and practice. He has served in DocSIG as the Assistant Vice-Chair of Online Engagement and as part of the DocSIG leadership. Currently, he also serves as the Vice-Chair of Special Events in the Marketing for Higher Education SIG

Email: kgiangbarrera1@gsu.edu

 

Dr. Mathew Joseph, Faculty Mentor to DocSiG

Dr. Mathew Joseph is the Emil C.E. Jurica Distinguished Professor of Marketing at the Greehey School of Business, St. Mary’s University. He is the author of a number of articles in the areas of cross-cultural marketing, service quality, marketing strategy, health care marketing, electronic marketing, service technology, international advertising and promotion, marketing to Asia and Latin American, and marketing education. He is the Vice-Chair of the Marketing for Higher Education SIG and also serves as a faculty mentor to the Doctoral Student SIG.

Email: mjoseph4@stmarytx.edu