Topic: Building Resilience by Building Bridges: Business, Marketing and Policy for Societal Well-Being
What is the workshop about? Integrate yourself in marketing and policy discussions and collaborations at the 2025 Junior Scholar Workshop. This one-day intensive program will be held on June 20 in Washington, DC prior to the 2025 Marketing & Public Policy Conference. This workshop is designed to provide attendees with skills, insights, and inspiration on how to use data, theory, and methods to address important policy and social issues to create real-world impact. Join to learn from leading experts in the field, who will share their experiences and best for conducting public policy research in marketing. Additionally, you will get the opportunity to present your research ideas, receive constructive feedback from senior faculty members, and network with other junior scholars who share your passion for public policy.
Who Should Attend? The workshop is open to all interested scholars, especially doctoral students and early-career faculty, who are conducting research using any methodology on any topics related to marketing and public policy.
How do you sign-up? The workshop is free of charge. Places are limited, so the selection of attendees will be based on the quality of your application, the relevance of your research interests and motivations, as well as your stage of study or career. The deadline to apply is June 1, 2025. Apply here: https://forms.office.com/e/a686PSAEYy.
Questions? Please contact the workshop co-chairs.
• Eva Kipnis | e.kipnis@bradford.ac.uk | University of Bradford
• Chris Berry | chris.berry@colostate.edu | Colorado State University College of Business
• Riley Krotz | riley.krotz@fsu.edu | Florida State University – College of Business